Golden Jubilee - we celebrate 50 years of Trollbeads

In 2026, we celebrate Trollbeads' Golden Jubilee. What began in Denmark in 1976 with a single silver bead has become a global jewelry icon. Today, Trollbeads is considered the original among charm bracelets – jewelry that carries personal stories and gives each bead its own meaning.

Whoever chooses Trollbeads writes their own story. Inspired by nature, mythology, and world cultures, each bead is created as a small work of art – from sterling silver, 18-karat gold, Murano glass, amber, and gemstones. Traditional craftsmanship meets modern technology, and each bead captures your very personal story through colors, details, and play of light.

Discover special treasures for your story – for example, the anniversary bracelet with a lucky knot clasp in silver or gold-plated.

Discover the Trollbeads Anniversary Collection!

Order Trollbeads directly from Trollbeads.at!